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Welcome to the journal where we explore the latest trends in the creative industry, share our news, and offer tips and insights to help you grow your business.
Graphic design is a cornerstone of effective marketing, shaping how brands communicate, captivate, and convert their audiences. When done well, it creates a consistent brand identity and helps marketing campaigns stand out...
While fonts may seem insignificant, their impact on design, marketing, and branding is profound. From a practical point of view, typography’s main role is to ensure legibility and enhance readability. But fonts...
We live in an increasingly digital age. The way people consume information, interact with businesses and friends and spend their leisure time has increasingly moved online. That means print media is dead,...
Does your business have a strong brand strategy? If not, why not? Your brand strategy helps to differentiate your brand from others in the market. It helps you to create an integral...
Many business owners regularly ask “Is print design still worth it?” as we move into this increasingly digitised world. So, is print design obsolete? Only if you view print design and online...
No matter what your business does, there’s no doubt that nailing your brand identity is incredibly important. According to statistics from Edelman, 81% of consumers need to trust a brand to consider...
Businesses are constantly being told how important it is to find their unique selling proposition (USP). But that’s meaningless advice if you don’t actually know what a USP is! So what is...
Your business website has been around for a while and while it’s not flashy, it’s still serving its purpose, right? Well, what if you’re wrong? Your business website is often the first...
Running an SME is a challenge, without a doubt. Budgets, time, and resources are often squeezed to the limit. But, no matter how squeezed your marketing budget is, spreading the word about...
Your brand is one of your business’s biggest assets. It makes you stand out from the crowd and should be immediately recognisable to your customer base or audience. 81% of consumers say...
Times have changed, until fairly recently a responsive website was considered as something that’s ‘good to have’. I’m going to tell you a short story about a recent experience of mine that...
The concept of working from home sounds great doesn’t it? If you didn’t actually have to get anything done then it really would be easy. Unfortunately this is not the case and...
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